Wuhan Youjian Media & Culture Co., Ltd. focuses on regional new media and local-life services. XYN Technology developed the "Zhouleme" WeChat mini program (registered domain zhouleme.com), providing display, transaction, and membership operations for local merchants and consumers, helping the client quickly validate local-life business models and build a sustainable digital growth foundation for regional lifestyle brands.
Business Scenario and Product Positioning
In local life, merchants need low-cost customer acquisition tools and consumers need trustworthy booking and ordering channels. Zhouleme is positioned as a regional lifestyle aggregation platform connecting dining, leisure, housekeeping, and other categories, emphasizing localized operations and merchant co-creation, with activities and content to boost retention and repeat purchase.
Two-Sided Experience Requirements
Consumer side emphasizes short paths: browse merchants, view services, claim coupons, and book; merchant side emphasizes efficient management of products, orders, and business data; platform side configures activities and content recommendations. Balancing both sides is key to sustainable repeat purchase.
Feature Modules and Delivery
The mini program includes merchant onboarding and display, product/service catalog, booking and payment, coupons and membership, order tracking and customer service; the admin backend supports banners, campaigns, orders, and dashboards. WeChat ecosystem capabilities ensure peak-order stability, with payment, refund, and privacy compliance configured for platform review approval.
| Role | Core Capability | Value |
|---|---|---|
| Consumer | Browse, book, pay, track orders | Shorter decision path |
| Merchant | Products, orders, business data | Lower digital barrier |
| Platform | Campaign config, content recommendations | Sustainable operations |
Implementation Rhythm
Delivered iteratively so the client could give timely feedback and adjust priorities. After launch, supports flash sales, group buying, member days, and operations training so the client can configure campaigns and view business data independently, reducing developer dependency.
Operational Value
Zhouleme provides Youjian Media with an operable digital asset, closing the loop from content traffic to transaction conversion and serving as a key carrier for local-life business. Future expansion can include same-city fulfillment integration and merchant toolkits to amplify operational leverage.
Registered domain: https://zhouleme.com (Wuhan Youjian Media & Culture Co., Ltd.).